Web Design for Auto Repair & Body Shops
A repair shop's website has one job: turn a stressed driver into a booked estimate. Someone who just had a crash, found a leak, or failed an inspection doesn't browse — they search, skim, and call whoever looks most capable. Your site either wins that moment or hands it to the shop down the road.
Built Around the Estimate
Everything on a shop site should shorten the path to an estimate:
- Click-to-call and estimate request above the fold — with photo upload, because the damage is easier to show than describe.
- Dedicated service pages — collision repair, paintwork, dent repair, alloy refurbishment, ADAS calibration, EV repair. Each one ranks for its own searches instead of competing with a generic "services" page.
- Certifications stated exactly — manufacturer approvals and standards certifications are trust-decisive in this industry. We state what you hold precisely, because inflated claims destroy trust and honest ones win it.
- Reviews, verbatim and linked — real customer words with sources, never invented testimonials.
- Location pages per branch — if you run multiple sites, each needs its own page with its own details, matched to its Google Business Profile.
We Also Build the Software Behind the Counter
Here's where we're different from a web design agency: we build shop management systems too. Estimate pipelines that mirror how work actually flows — pending, authorised, in workshop, ready. Customer and vehicle records searchable by registration. Per-branch team roles so estimators, technicians and office staff each see what they need. Invoicing with online payment.
We run a production management platform for a multi-branch accident repair group today — so when your website's estimate requests need somewhere better to land than an inbox, the same team that built your site builds your system, and the two connect natively.
Local SEO That Understands the Trade
"Body shop near me," "bumper repair [town]," "ADAS calibration [county]" — these searches carry real money and shockingly weak competition in most areas. Fast pages, correct schema, service-by-location coverage and honest content beat the template sites most shops settle for. Our automation keeps it current: seasonal service pushes, new certifications, and fresh content publish on schedule without you touching the site.
What It Costs
$1,500 one-time build, plans from $99/mo — published, no surprises. Shop management software is scoped separately with a fixed quote. Start with a free consultation and bring your current workflow; we'll tell you honestly what's worth building.